Muzli choices in design for 2017
Immersive Garden
Paris, France
“Immersive Garden is a Digital production studio based in Paris specialized in design, animation & development.”
Active Theory
Venice, USA
“Active Theory is a creative digital production studio based in Venice, California. We make bold things for the big guys.”
WILD
Vienna, Austria
“We are an award winning interactive agency based in Vienna. We focus on conception, design and development of innovative campaigns, websites and apps.”
Resn
Wellington, New Zealand
“Resn is a creative digital agency. We infect minds with gooey interactive experiences and saturate the internet with digital miracles.”
Zhenya & Artem
New York, USA
“I help clients grow their businesses by using design
thinking to improve the experience of their customers…”
Lu Yu
Berlin, Germany
“Freelance Graphic Designer, Occasional Illustrator and Photographer, Chinese Export, Full Time Traveller, All Time Happy”
Divan Raj
Bangalore, India
“For me, designing equates to freedom. The very fact that few straight lines arranged in order can turn complicated ideas into simplicity is just liberating.”
Welcome to Hogwarts
by Active Theory, U.S.A.
“To celebrate the first day of term at Hogwarts, Pottermore launched a fully interactive WebGL experience.”
The New Mobile Workforce
by Immersive Garden, France
“Race Day requires optimal performance. Take a look at how the Citrix team uses data to analyze, model, & design the car.”
FML
by Gladeye and Highline, New Zealand
“Why millennials are facing the scariest financial future of any generation since the Great Depression — an interactive story by Huffington Post Highline”
You Matter
by GUSTO IDS, Italy
“You Matter is the new digital Manifesto of Accademia del Lusso. A project that uses a customized WebGl shader to transform and materialize three characters..”
Mausoleum of Augustus
by HAVAS Milan, Italy
“An interactive journey through the Mausoleum of Augustus and the history of Rome, in 12 interactive chapters.”
Tailored illustrations
Using illustrations is nothing new, but over the last years it seems illustrations were replaced by background videos and huge, beautiful photos.
In 2017, we saw major brands committing to a unique language based on illustration.
So they’re back, big time!
Mondrianism
Recently we’ve noticed designs inspired by modern and classic artists.
“Mondrianism” is a UI pattern drawing inspiration from the works of the Dutch painter Piet Mondrian, in its compositions.
This trend is relatively limited to shots on Dribbble right now. It’ll be interesting watch whether it would break free into the “real world”.
Brutalism
Brutalism is rugged architectural style from the 1950s that lacks concern to look comfortable or easy, often portrays exposed concrete and the use of basic shapes.
Its UI interpretation is going back to the basics- websites that remind us the interent’s early days; sloppy layout, system fonts and icons, extreme gradients, large letters and weird photos scattered all over. No real style, but a lot of humor.
3D
Traditionally, 3D was used in videos, but with recent technology we can see many sites using interactive 3D elements or even entire websites built in 3D, sometimes even resembling games.
It’s always nice to stumble upon one of those.
Wavy
This trend was often used on landing pages’ headers.
It was going strong in early 2017, but it seem to be on its way out…
